Scott Miller is going on again about the importance of owning your Intellectual Property. A key snippet
If you look at the top 40 console games (lifetime sales) since 1995, 31 of them, or 77 percent, are original brands (including sequels within these brands). That leaves just nine out of 40 as licensed game brands. That’s near total dominance in favor of original IP. Some of these top selling brands include: GTA, Mario, Zelda, Pokemon, Halo, Crash Bandicoot, Tekken, Final Fantasy, Metal Gear Solid and Driver…
So, if original brands control nearly 80% percent of the chart every year, why aren’t we seeing a LOT more original games in development? It’s clear that the real gold mine in our industry is with original IP (and their sequels and spin-offs). Publishers would be so much better off in the long-run by creating original IP versus licensed games. Owning an arm’s length list of home grown IP should be the goal of every publisher, because it gives them ultimate control of their own destiny and revenues.
Yet we have a large publisher like THQ being out-IP’ed by a little game studio like Id Software, who’ve created three blockbuster IPs, Wolfenstein, Doom, and Quake.
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